http://www.amorphicdesign.com Amorphic Tue, 02 Aug 2011 16:50:36 +0000 http://www.amorphicdesign.com en http://www.amorphicdesign.com/Nike-Pro-Design-Videos http://www.amorphicdesign.com/following/amorphicdesign.com/Nike-Pro-Design-Videos Tue, 02 Aug 2011 16:50:36 +0000 Amorphic 526041 <img src="http://payload.cargocollective.com/1/0/23998/526041/1__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/1__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/2__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/2__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/4__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/4__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/6__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/6__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/8__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/8__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/12__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/12__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/13__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/13__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/14__700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/14__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/15_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/15_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/16_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/16_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/17_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/17_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/18_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/18_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/19_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/19_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/20_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/20_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/21_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/21_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/22_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/22_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/23_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/23_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/24_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/24_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/26_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/26_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/27_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/27_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/526041/28_700.jpg" border="0" width="700" height="393" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/23998/526041/28_o.jpg" align="left" /> With the release of their highly advanced Pro training products, Nike tasked AKQA with creating a digital experience that would communicate the various technical features of each product. Interviews with the designers were used as narration for a set of type and image driven videos, highlighting key components and details of each piece. Role: Motion design, animation, and product photography Collaborations: Jimmy Soat, Rian Devos http://www.amorphicdesign.com/Verve http://www.amorphicdesign.com/following/amorphicdesign.com/Verve Tue, 02 Aug 2011 16:45:13 +0000 Amorphic 429305 <img src="http://payload.cargocollective.com/1/0/23998/429305/1__700.jpg" border="0" width="700" height="450" width_o="700" height_o="450" src_o="http://payload.cargocollective.com/1/0/23998/429305/1__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/2__700.jpg" border="0" width="700" height="450" width_o="700" height_o="450" src_o="http://payload.cargocollective.com/1/0/23998/429305/2__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/3__700.jpg" border="0" width="700" height="450" width_o="700" height_o="450" src_o="http://payload.cargocollective.com/1/0/23998/429305/3__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/4__700.jpg" border="0" width="700" height="450" width_o="700" height_o="450" src_o="http://payload.cargocollective.com/1/0/23998/429305/4__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/9__700.jpg" border="0" width="700" height="450" width_o="700" height_o="450" src_o="http://payload.cargocollective.com/1/0/23998/429305/9__o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/flows_2-02_700.png" border="0" width="700" height="1223" width_o="700" height_o="1223" src_o="http://payload.cargocollective.com/1/0/23998/429305/flows_2-02_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/flows_2-05-01_700.png" border="0" width="700" height="581" width_o="700" height_o="581" src_o="http://payload.cargocollective.com/1/0/23998/429305/flows_2-05-01_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/429305/Instrument_taxonomy_700.png" border="0" width="700" height="457" width_o="700" height_o="457" src_o="http://payload.cargocollective.com/1/0/23998/429305/Instrument_taxonomy_o.png" align="left" /> Verve explores the multifarious processes involved in composing visual and musical works. These processes are combined and manifested within an online application that acts as both a unique artistic medium and creative tool. Based off of concepts for future multi-touch platforms, Verve was designed to accept any number of input and selection points. Because of this, sound and visual attributes were handled through object "nodes" ( in the form of colored orbs) that the user could manipulate and move around the screen space to alter mixing and timing of music they created. Depending on the type of instrument attached, each node could take on a different tonal, visual, and musical personality when activated. The development of Verve spanned 11 months and went through multiple iterative cycles exploring different interaction models and production techniques. The slides are captures of the final interface prototype with early user-flows and wireframes below. Verve won theCommunication Arts award of Excellence and was featured in their 2007 Interactive Annual issue. Role: Concept, Interaction design, visual design, production, and development. http://www.amorphicdesign.com/AKQA-5-Star http://www.amorphicdesign.com/following/amorphicdesign.com/AKQA-5-Star Tue, 02 Aug 2011 16:33:09 +0000 Amorphic 429445 In celebration of the company's most successful year to date, AKQA created a title sequence for the company's reel and client facing presentations. Role: Motion, design, animation, and production. Collaborations: Rei Inamoto, Mike Murray http://www.amorphicdesign.com/Tesla-Model-S-Idle-Animations http://www.amorphicdesign.com/following/amorphicdesign.com/Tesla-Model-S-Idle-Animations Mon, 18 Jul 2011 23:22:09 +0000 Amorphic 1301002 A looping animation that played when the touchscreen went idle. Role: Design, motion design, and animation Collaborations: Damon Nelson, Steve Knodel http://www.amorphicdesign.com/Tesla-Auto-Show-Touch-Screen-Interface http://www.amorphicdesign.com/following/amorphicdesign.com/Tesla-Auto-Show-Touch-Screen-Interface Mon, 18 Jul 2011 23:21:58 +0000 Amorphic 1186158 <img src="http://payload.cargocollective.com/1/0/23998/1186158/splitscreen_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/splitscreen_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_01_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_02_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_03_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_04 copy_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_04 copy_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_05_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_06_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_07_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_07_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/model_s_08_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/model_s_08_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_01_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_02_landing_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_02_landing_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_03_tags_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_03_tags_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_04_body_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_04_body_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_05_power_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_05_power_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_06_braking_700.jpg" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/1186158/roaster_jelly_06_braking_o.jpg" align="left" /> Built for their Detroit Autoshow display and their store in Santana Row, San Jose, Tesla motors wanted to show off the innovative thinking that went into the design of the Model S sedan and the updated Roadster. The experience was built around a 42 inch IR touch display that showcased the cars main features as well as allowed interested customers to reserve a car through a Tesla representative. Featured article in Fast Company Role: Design, motion design, and animation Collaborations: Damon Nelson, Steve Knodel, Jeremy Braut, Dan Becker, Lucas Shuman http://www.amorphicdesign.com/Car-customization-app-Video http://www.amorphicdesign.com/following/amorphicdesign.com/Car-customization-app-Video Tue, 12 Apr 2011 19:27:33 +0000 Amorphic 1300568 Motion prototypes were extremely helpful in communicating out ideas to the client. From the user flow to the subtle, yet complex interaction moves, it made both ours and the client's job much easier. Role: Design, motion design, and animation http://www.amorphicdesign.com/Halo-Reach http://www.amorphicdesign.com/following/amorphicdesign.com/Halo-Reach Wed, 16 Mar 2011 22:43:28 +0000 Amorphic 616640 <img src="http://payload.cargocollective.com/1/0/23998/616640/5_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/5__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/6_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/6__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/4_4.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/4_4_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/3_3.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/3_3_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/7_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/7__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/8_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/8__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/616640/2_2.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/616640/2_2_o.png" align="left" /> Set as a prequel to the original game, Halo Reach is a story of 5 soldiers who gave their lives to save a planet. For the launch of the game fans were asked to "Remember Reach" by sharing the site on their facebook page. Each memory shared contributed to the making of a life sized light sculpture acting as a monument for the game's fallen heroes. Role: Design and animation. Collaborations: Stephen Clements, Ian Aldus, Justin Pedone, Justin Paterson, Jonathan Cipriano, Miles Lucas, Terry Lee http://www.amorphicdesign.com/NSW-Bleed-Your-Colors http://www.amorphicdesign.com/following/amorphicdesign.com/NSW-Bleed-Your-Colors Tue, 07 Dec 2010 06:55:17 +0000 Amorphic 471059 <img src="http://payload.cargocollective.com/1/0/23998/471059/05.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/471059/05_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/471059/01.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/471059/01_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/471059/02.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/471059/02_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/471059/04.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/471059/04_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/471059/06.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/471059/06_o.png" align="left" /> To celebrate the undying passion and devoted allegiance (and the united hatred against respective rival schools), Nike Sportswear released the “Bleed Your Colors” campaign for March Madness fans to enjoy their school colors in a more sophisticated and casual off-court manner. AKQA’s aim was to have athletes represent their respective school colors and have their uniqueness, irreverence, and personality differentiate each college. Role: Concept development, art direction, and design Collaborations:Michael Takeshita, Gilberto Munios, Jonathan Cipriano, Matthew Welch http://www.amorphicdesign.com/Graphic-Hug-Music-Project http://www.amorphicdesign.com/following/amorphicdesign.com/Graphic-Hug-Music-Project Mon, 06 Dec 2010 08:24:11 +0000 Amorphic 500257 <img src="http://payload.cargocollective.com/1/0/23998/500257/01_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/500257/01__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/500257/2_.png" border="0" width="600" height="500" width_o="600" height_o="500" src_o="http://payload.cargocollective.com/1/0/23998/500257/2__o.png" align="left" /> A personal exploration of a music cover for a mix tracked by Hammer and Tong. The goal was to convey the various musical tones that the 40 minute track covered. Graphic Hug website http://www.amorphicdesign.com/Mash-Cinelli http://www.amorphicdesign.com/following/amorphicdesign.com/Mash-Cinelli Sun, 05 Dec 2010 08:04:03 +0000 Amorphic 564417 <img src="http://payload.cargocollective.com/1/0/23998/564417/01_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/01__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/02_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/02__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/03_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/03__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/04_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/04__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/05_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/05__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/06_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/06__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/07_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/07__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/08.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/08_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/09_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/09__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/10_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/10__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/11_.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/11__o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/12.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/12_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/13.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/13_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/14.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/14_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/15.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/15_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/23998/564417/16.png" border="0" width="600" height="400" width_o="600" height_o="400" src_o="http://payload.cargocollective.com/1/0/23998/564417/16_o.png" align="left" /> A friend of mine just put the finishing touches on a new bike and thought it would be fun to shoot using a variety of camera set ups. The final location was behind an abandoned gas station on Treasure Island. Role:Photography Collaborations: Jimmy Soat, Sunjin Kim Bike made here